Here are a few tips on how to make social media a successful part of your event marketing strategy.

Create a #Hashtag: 

Did you know? Posts with hashtags get double the engagement than posts without them and are 55% more likely to be reposted.

Hashtags help your attendees find all event related content and is a great way to measure their excitement about your event.

Capture + Share moments with your guests using photo:

Our platform allows guest to have a branded photo experience enabling attendees to share the image to their Facebook or Twitter feeds. Attendees also have the option to receive their photo via email or text – perfect for capturing user data for post event marketing.

Pre-Schedule your posts:

When you’re running the show it can be hard to find time to send out a tweet. Create posts when it’s convenient for you and schedule them for later publication.

Gamification: 

Gamification is another popular method used by event marketers to increase audience participation by offering incentives through giveaways, photo contests and more! This is a great way to show the excitement going on at your event.

Be sure to keep these tips in mind while planning your upcoming event!

 

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